Parki
UI/UX | User Research | User testing | Prototyping | Branding | 15 weeks
Plan parking
Scan smarter
Decodes parking signs in seconds with AI! Just scan, analyze, and instantly know if you can park.
Find parking fast and easy. Stay on track with rules, time and free parking!
Plan ahead, or get the best options on the go, you choose!
Process
1
Research
User survey, user interview, research synthesis
2
Empathize
User persona, user scenario
and user journey
3
Solution
How might we, low fidelity, high fidelity, and style guide
4
Testing
User testing, refining design and final prototype
Research
The problem isn’t the amount of parking lots, it’s that we do not *see* them
“Cities are limiting the density of people to limit the density of cars. Free parking has become the arbiter of urban form, and cars have replaced humans as zoning’s real density concern.” – Donald Shoup, engineer and professor in urban planning
- There are somewhere between 800 million and 2 billion parking stalls in the United States.
- There are between 3 and 8 stalls for every registered vehicle.
- Surface parking lots alone cover more than 5% of all urban land in the United States. That represents an area greater than the states of Rhode Island and Delaware combined.
- In Los Angeles, parking occupies more land than housing.
What's the driver's behavior when parking
What does your process look like when parking your vehicle?
What sort of parking do you look for? What parking spots do you avoid? Why?
What about the parking experience frustrates the driver?
What are some things that make you and/or keeps you from parking?
What are some Pros and cons of having a car in your opinion?
What is his/her reasons for parking and not parking?
How do you feel about parking?
What parts about parking do you like/dislike?
Would you consider yourself a comfortable driver? Why/Why not?
Do you feel your car is safe when parking?
What is the driver’s knowledge about parking
How would you rate your knowledge about parking rules on a scale of 1-10?
Is there any parking rules that are not clear to you?
Answers from interviewees
Interview Highlights
Emelie
“I usually feel stress and confusion when looking for a parking spot”
Paul
“I look for parking lots that are free and offers a lot of space and spots ”
Problem
Drivers have a hard time planning, understanding and finding parking spots that are affordable and offers enough space because of inexperience and the size of the vehicle
User Journey
Scenario
Persona is on her way to an event and wants to park her car somewhere. She is stressed and doesn’t have much time on her hands. She reaches her destination and wants to be notified about where she can park and information concerning the parking options
Expectations
Fast and effective to use clear and straightforward information. Accurate and correct information
How Might We?
How might we simplify the understanding of the parking rules?
How might we make the parking experience more accessible?
How might we guarantee the user a parking space?
Task Flows
Flow 1
Flow 2
Flow 3
Design
Style Guide
Typeface
Outfit
Testing
User testing
High Fidelity
Prototype
Check out the Prototype!
Conclusion
Parki is a user-friendly AI Parking app designed to simplify and enrich the parking experience. With a keen focus on an intuitive UI and seamless UX. The app offers real-time updates to keep users informed about available parking spaces, while predictive analytics and smart suggestions make finding the perfect spot a breeze. With the descriptive AI scanning, confusing parking signs are no longer a problem. Parki turns urban parking into a stress-free and enjoyable journey, delivering genuine joy to users navigating the complexities of city parking.
